Gen Garcia

Recent Posts

How Can Interactive Software Educate Your Dispensary Customers?

By Gen Garcia | Fri, Jul, 14, 2017 @ 08:07 AM

Last year was a big year for cannabis, with seven U.S. states legalizing consumption in some form on Election Day. And we’re still riding the high. As of late 2016, eight states and Washington, D.C., allowed adult-use recreational cannabis, while 28 states had medical marijuana programs.

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5 Regulations You need to Know Before Launching a Cannabis Advertising Campaign

By Gen Garcia | Fri, Jul, 07, 2017 @ 08:07 AM

The cannabis industry is booming: It’s expected to post $20.2 billion in sales by 2021. As of April 2017, eight U.S. states, plus Washington D.C. allowed adult-use recreational cannabis usage, while 28 had medical marijuana programs. Despite this progress, regulations on marketing and advertising for have forced dispensary owners to adopt creative ways to drive sales and grow their business.

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Touch Screens Ease Tensions for First Time Cannabis Customers

By Gen Garcia | Thu, May, 18, 2017 @ 12:05 PM

For many years, medical marijuana dispensaries have been forced into the shadows, in a legal tug-a-war between state and federal laws. Until recently dispensaries were often dark and dingy, they had tinted windows, security doors and even bars on the windows. Now, as more and more states pass both medical and adult use recreational marijuana laws, the cannabis world begins to step out of the shadows and into the light. With this change comes a growing need for dispensaries to improve their aesthetic, upgrade their technology, and do their best to offer the customers a superior shopping experience.

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