How to Pick an Experiential Marketing Agency

By Casey Dubbs | Wed, Jul, 12, 2017 @ 08:07 AM

No matter the size or scope of your business, we bet you’ve come across—or even considered—experiential marketing at some point in time. In fact, 79 percent of brands say they plan to execute more event and experiential programs.

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How Long Does It Take to Launch an Experiential Marketing Campaign?

By Casey Dubbs | Wed, Jun, 28, 2017 @ 08:06 AM

So you’ve begun concepting an experiential marketing campaign. Perhaps you and your creative team are bouncing ideas off each other. And maybe it feels like you have all the time in the world before it’s crunch time. After all, this exciting time brings with it a fresh feeling of possibilities.

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6 Keys to a Successful Experiential Advertising Campaign

By Casey Dubbs | Wed, Mar, 22, 2017 @ 08:03 AM

A great idea and a ton of creative energy to back it up are important parts of an experiential advertising campaign—but without a strategy, it can only get you so far. Even with the most promising concepts, if you don’t focus that energy in the right direction, you can get sidetracked and stuck. In that case you end up with something that either doesn’t look anything like the concept the whole office was talking about or something that can’t even launch because you never had anything down on paper in the first place. So when you want to take your experiential advertising campaign from concept to reality, consider these six key elements to guide the campaign to success.

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